Collection: Fortuna Collection

The answer is yes; our lab-grown diamonds are real diamonds with the same physical, chemical, and optical properties as natural diamonds. The key difference is their origin - lab-grown diamonds are created in controlled environments using advanced technological processes. Our lab diamonds 100% authentic and are supported by our Lifetime Exclusively You Guarantee!

People are curious about the quality of lab-grown diamonds, especially regarding their clarity, color, cut, and carat weight. Lab-grown diamonds can match or even surpass the quality of natural diamonds, as the controlled conditions of their creation can minimize the presence of imperfections and allow for optimal cuts. They are graded using the same criteria as natural diamonds.

Cost is a significant factor for many buyers. Generally, lab-grown diamonds are more affordable than natural diamonds, often priced significantly lower for comparable size and quality. Most lab diamonds start at $600 per carat where as we have managed to lower that price to $350!

Lab-grown diamonds are often marketed as a more ethical and sustainable choice, as their production avoids the environmental degradation and ethical conflicts associated with some natural diamond mining operations.